Description
“Join the Dodge Rebellion: The high-octane offensive that changed the streets forever.”
By 1966, Dodge was tired of playing nice. The muscle car wars were raging, and Plymouth’s sibling brand needed a bold statement to break away from the conservative sedan image of the early ’60s. Their weapon? The Dodge Rebellion—a relentless, youth-driven marketing campaign fronted by the iconic “Rebellion Girl” (Pam Austin) that urged drivers to “rebel” against dull, boring commuter cars. This premium garage mug brings that historic automotive shift straight to your morning brew, combining two hyper-rare pieces of factory lore: the ultra-scarce Dodge News Magazine cover and the exclusive 1966 Coronet 500 promotional mailer.
The history on this mug captures the exact moment Dodge went to war with the status quo. The Dodge News Magazine was an internal, customer-only publication sent directly to brand loyalists, while the Coronet 500 mailer was dropped straight into the mailboxes of high-performance prospects. The 1966 Coronet 500 sat right at the vanguard of this rebellion—available with a selection of lethal powerplants ranging from the dependable 383 big-block up to the newly unleashed, street-legal 426 Hemi. These promotional materials didn’t just sell cars; they sold a lifestyle of horsepower, bucket seats, console shifters, and aggressive, clean-swept styling.
This premium garage-themed mug features the authentic, vibrant artwork from that legendary mid-century corporate campaign. Built tough with a vivid, high-gloss finish, it’s fully ready to withstand the heat of a busy shop floor, the breakroom microwave, and the dishwasher cycle.
• Material: Ceramic
• Dimensions (11 oz): 3.8″ (9.6 cm) in height, 3.2″ (8.2 cm) in diameter
• Shop Ready: Dishwasher and microwave safe
• Print Quality: High-gloss, vibrant print built to resist garage wear
• Dimensions (11 oz): 3.8″ (9.6 cm) in height, 3.2″ (8.2 cm) in diameter
• Shop Ready: Dishwasher and microwave safe
• Print Quality: High-gloss, vibrant print built to resist garage wear
Garage Note: Items are custom-made on demand to reduce overproduction, which helps minimize environmental impact.
Reviews
There are no reviews yet.